This course was created with the
course builder. Create your online course today.
Start now
Create your course
with
Autoplay
Autocomplete
Previous Lesson
Complete and Continue
Marketing By Design eCourse
Welcome and Introduction
Course Objectives
An introduction to Marketing | What marketing is and what it is not and how to set yourself up for success.
Mental Preloading or WOOP - Wish, Outcome, Obstacle, and Plan | How to get the most out of this course.
The Accountability Factor
Entrepreneur By Design "Accountability Buddies" Facebook Group | This course offers an accountability aspect that will ensure you 'apply' the principle.
Wanna go it alone? Tips for staying accountable to yourself.
Lesson One - Discover Your Current Level of Marketing Knowledge
The Basics - Offline and Online Assessment Questionnaire | Discover how to close the knowledge gap that's keeping you from generating leads.
Lesson Two - Bring the Joy Back by Digging Deeper into Your Business Vision and Mission
Vision | Strategize and achieve
Mission | Focus your business
Lesson Three - Define Your Ideal Client
Locate Your Target Market | Only attract those who need your help and can't wait to start working with or buying from you.
Lesson Four - Identify What Makes You Different & Unique
Unique Value Position (UVP) | Learn how to express what makes you truly unique and stand out in a sea of sameness.
Lesson Five - Bring It All Together
Unique Selling Proposition (USP) or Sales Script | Craft a sales message that has your ideal clients eating out of your hand.
Lesson Six - Lead Generation
Offline Marketing Strategies
Online Marketing Strategies
An Introduction to Digital Sales Funnels
Lesson Seven - Design a Customized Marketing Plan for What You Need to Do and When
Let's Get Planning | Take the pressure off by creating an easy to follow marketing plan that lays out exactly what to do on a weekly, monthly and on a yearly basis.
Additional Marketing Plan Templates | Track your progress to keep you focused on what is important and never waste valuable resources again
Debrief
Key Points - Revisit & Revise | Always stay current. Never stop learning and acting upon what you discover. Be sure to implement what you learn.
Entrepreneur By Design "Accountability Buddies" Facebook Group | This course offers an accountability aspect that will ensure you 'apply' the principle.
Lesson content locked
If you're already enrolled,
you'll need to login
.
Enroll in Course to Unlock